Pinays and
aspirational bags
There was a time when the Hermes Birkin bag was an
urban legend, a carefully guarded secret confined within the inner sanctums of
the rich and richer. Today is a completely different time. While the bag鈥檚 price
points still range high above most of our pay grades, it isn鈥檛 as elusive as it
once was. (Jinkee Pacquaio has nine,These turn into beautiful and light
TCXO that can
highlight your beauty in the right way without taking all the attention. for
crying out loud!)
Same goes for a lot of other luxury products. The
Louis Vuitton boutique in Greenbelt is currently undergoing expansion, a
testament that the Philippines is indeed a lucrative market for luxury goods.
All the high end fashion brands in Greenbelt and Rockwell are still there. We
may not see a lot of traffic in these stores, but it only takes two customers a
week with a combined tab of P1 million to stay in business. That鈥檚 pretty easy,
considering the price of their products and the fact that a privileged few go as
far as hoarding every new collection (collection, not item) that hit the
shelves.Fashion jewelry is a range of metal VCXO that are
skin friendly and even coated with precious yellow or white gold to make it
appealing at the same time.
Here in Manila, it鈥檚 almost a fad and,
suddenly, we鈥檙e all watching who鈥檚 carrying what bag. I recall knowing someone
who received a limited edition Gucci as a gift and she paraded it wherever she
went鈥攖o every event, in every picture鈥攚hatever time of day, whatever she was
wearing. It really makes me wonder: what is the difference between an expensive
bag from an affordable one and why are women so obsessed with the former?
I talked to some Filipino ladies in hopes to finding an answer, and it
turned out to be quite a simple one: it鈥檚 aspirational. A luxury designer bag is
really a status symbol.The Juicy Couture product juicy
couture bag is an outgrowth of a fashion trend in the western coast
of the United States that highlighted sports apparel and sweat suits for women.
It lets everyone know that you鈥檝e 鈥渁rrived.鈥?But sometimes, it鈥檚 not about what
people will think. A girl who indulged me shared that she couldn鈥檛 afford one
yet and when she does, it will be her personal indicator that she has finally
made something out of herself.
However, not all women are created equal.
One expressed鈥攁nd I know she鈥檚 financially capable to dispose of a couple
hundred grand鈥攖hat she doesn鈥檛 get the point either, that 鈥渟uccess cannot be
measured by bags.鈥?Another said that it鈥檚 鈥渘ice to have鈥?but she鈥檚 in no rush to
own one and would rather take a month or two off to travel the world when
finances and schedule allow.
It all boils down to a matter of
perspective and priorities. The only consensus is that they really wouldn鈥檛
resort to knock offs. And so shouldn鈥檛 you, no matter how tempting it is to go
to Greenhills.
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